From Browsing to Booking: Website and SEO Strategies for Wedding & Event Pros
To help you get the most out of your purchase of our book, I have shared additional content and compiled many samples of web pages and other tools to provide examples and inspiration.
Please bookmark this page: https://brianlawrence.com/book-resources/
6 High Level Resources
Strengthen your business
Improve your website
Landing page examples to guide your local SEO
Whether or not these handpicked page examples apply to your specific role or locality, they all can offer insight into the type of content that can be crafted for industry success in the modern age of SEO.
Podcasts
Get Your Site Ready for Engagement Season
As the holidays approach it’s always a good time to take a look at our websites to see what we can do to help them convert better. Whether your site is current, starting to get dated or needs to be scrapped, this episode will give you some ideas on how to improve with the traffic you’re already getting.
What To Do If You’re New (And If You’re Not)
How effective is your website at guiding visitors to make an appointment? Are your booking options and pricing strategically placed for conversion? We explore how to structure your event pages to not only inform but also lead visitors to take action. We discuss the importance of showcasing the unique “why” behind your brand and how to target specific niches to stand out.
Making Your Business More Visible Online
Is your Google Business Profile built for success? Are you familiar with the latest changes to the backend settings for your profile? We go over tried-and-true core strategies as well as experimental ideas to help businesses like yours get a leg up in this tremendously important element of local SEO.