70+ Free Ways You Can Get Wedding Vendor Listings to Improve SEO & Increase Exposure
By Brian Lawrence and Katherine Meikle
As a wedding industry marketing expert, I’ve put together this collection of more than 70 ways to get free wedding vendor listings to help you effectively improve your business’ SEO and get increased exposure at the same time, whether you are:
- a wedding venue owner wanting to book more events at your location
- a caterer with a goal of bumping up your venue website in the rankings
- a wedding photographer trying to figure out how to get more wedding photography clients
- a floral designer hoping to establish your wedding florist website
- an entertainer in need of SEO for your wedding DJ marketing
- or any other vendor in the wedding industry aiming to gain clients
How It Works
Wondering how you can use free vendor listings to get your site’s Google listing up in rankings while being seen by more eyes?
Every website has a domain score. This score incorporates a number of factors like traffic and bounce rate to show how successful a website should be in search results. Sites with higher domain scores are considered more valued and trustworthy by search engines including Google. If you can share a link to your website on a site with a strong domain score, you can become favored by association. This is very beneficial for SEO for small businesses, but that’s not the only reason to want to get your site link listed on these platforms.
If this site you’re being listed on is relevant to your business and has a lot of traffic, that is a lot of potential customers as well. Establishing links to your wedding business website across the web on websites for brides and grooms gives you more opportunity to be seen by people you know are already interested in hosting a wedding or event.
And because all of the options below are free advertisement sites, you do not have to worry about them cutting into your marketing budget and wedding revenue as a result.
But remember, this is all only a small piece of the puzzle. So much goes into not only your SEO but making sure that wedding couples will actually resonate with your site once they do click that link to find you. If they like your listing on a wedding directory yet do not like what they see on your site, you will not get the follow-through and business. I can help you evaluate your website and SEO during a free 30-minute consultation.
Free Vendor Listings
Many wedding directories offer valuable free listings on their sites. There may be paid packages which perhaps offer greater exposure or additional profile customization, but a basic free listing is all you need to get the SEO value of your link on the site and be found by a greater pool of potential clients.
Utilize the wedding directory links below to register your business on each applicable list of wedding vendors. A day or two for approval may often be necessary.
Destination Wedding Directory – Destination Wedding Directory does not typically offer free listings, however, if you create a guest post, their website states they will give you a complementary full listing for one year. In addition to having listings for destination vendors around the globe, they have a US guide as well.
Eventective.com – Eventective serves users who are planning weddings and events by listing wedding, party and meeting venues plus vendors such as DJs, photographers and more. Click here to set up a listing.
Little Wedding Guide – When setting up your listing on the site, you’ll scroll on this page to choose the free, standard listing, which still gives you a link and even allows you to submit several keywords.
Thumbtack – Service providers can get a profile for SEO on the site for free. In terms of exposure, know that you are required to pay if you want interested customers to be able to make contact directly.
Top 10 Wedding Vendors – From top wedding venues to top cake bakeries, there are many types of wedding-related vendor listings on this site. Simply select the $0-per-month pricing option and sign up from there.
Wedding Chicks – This blog, vendor directory and planning-tool provider offers inspiration for wedding dresses, engagement rings and beyond. Create a profile on this site and you can even view analytics for it.
Wedding Vault – This site offers vendors statistics, a beautiful layout and more for free. If you particularly want to showcase photos, Wedding Vault encourages a portfolio of 30+ images, so no small limits simply because the listing is free.
Zola – In addition to helping couples create free wedding websites, Zola offers vendors free listings as well with a system specifically designed to help couples “self-qualify” before they reach your inbox.
Free Guest Opportunities
Not every wedding site offers a free listing, but many offer guest blog posts, photo features and podcast interview spots, which still offer the valuable links and exposure your business can take advantage of.
100 Layer Cake – Submit a wedding, party, project or photo shoot that is “romantic, trend-setting, creative, handmade, unique, or any combination of the above” to 100 Layer Cake using Dropbox, Two Bright Lights, an online gallery link or by email if necessary.
Best for Bride – Evergreen, relevant and educational content which is 1,500+ words at a minimum and ideally 2,000 words may possibly be chosen to appear on the blog for brides. Posts on the site can get up to over 1,000 shares, so you may get a large amount of exposure in addition to link value. Email Olga at [email protected] to share your ideas.
Black Bride – Serving brides of color since 1998, Black Bride offers readers diverse wedding inspiration and accepts real and styled shoots from vendors with a mix of 30-75 horizontal and vertical photographs.
Book More Brides – Book More Brides looks for articles of all kinds, from sales tips and PR strategies to wedding industry trends and social media advice. Wedding pros can submit pieces which are 400-800 words in length – just make sure to include an “I do” wedding pun in your submission email to show you’ve read the blogger guidelines.
California Wedding Day – California Wedding Day’s real wedding submissions guidelines indicate a particular focus on the latest wedding trends for weddings that took place in California.To be considered, ensure you don’t submit out-of-season pictures.
Ellwed Talks – Although the magazine, blog and podcast are focused on destination weddings in Greece, podcast interviews are open to guests from all over the world. Wedding professionals can download more information at the bottom of this page.
French Wedding Style – Open to showcasing unique weddings from all over the globe with a French flair, French Wedding Style will helpfully create an article about your wedding submission for you using the information you provide on their online form if they are interested.
Green Wedding Shoes – Real weddings, proposals, parties, food, cocktails and more are topics you can send in to Green Wedding Shoes. Make sure you have plenty of photos ready for your submission – 50-250 pictures are required for weddings or styled shoots while other celebrations must have 20-60 images.
Groomsmen Gift Source – Because this site is focused on the groom, blog posts for the site typically do as well, with topics such as bachelor parties, tips for the groom and other similar avenues. At least 600 words of helpful content is required – click here to learn more about getting started.
Herefordshire Wedding Blog – This blog particularly focuses on local UK wedding suppliers but is open to posts from other wedding gurus as well. Get in touch with the Herefordshire Wedding Blog to see about creating a guest article for the site.
Hue I Do Wedding Podcast – Created to represent and share more Black voices in the wedding podcast space, including Black wedding vendors, the Hue I Do Wedding Podcast is open to guest spot request submissions via their online form.
Italian Wedding Circle – Focused on weddings in Italy, this blog is not simply limited to showcasing Italian weddings as they also go over Italian desserts to add to a wedding buffet, romantic movies set in Italy and more. Pitch an idea here.
My Wedding Songs – With more than 15,000 page views per day, this site offers a great opportunity for event pros sharing blog posts with detailed music playlists for wedding songs, party songs and beyond.
Nearly Newlywed – In their guide to blog submissions, Nearly Newlywed had a clear focus on ensuring credit for all vendors involved in the photo shoots and wedding articles that become featured on the site.
Palm Blog – The Palm Blog considers guest bloggers with content that has a unique message, actionable advice and valuable insight. In terms of word count, 1,200-1,500 word range is preferred although pieces up to 3,000 words may be accepted.
Polka Dot Wedding – Register a free account to get access to the submission portal button, where you can send in real weddings, photo shoots and more. Polka Dot Wedding is particularly interested in diverse submissions.
Ruffled Blog – The Ruffled Blog is primarily looking for real BIPOC wedding submissions, especially unique cultural weddings, COVID weddings, micro weddings, chic backyard weddings, destination weddings, seasonal weddings and weddings with a mood that is colorful, elegant, stylish, feminine, chic and cheerful. Make sure to read the guidelines for the list of typically included shots.
Rustic Wedding Chic – In addition to accepting DIY projects, Rustic Wedding Chic looks for creative and unique rustic/country style real weddings, inspiration shoots, rehearsal dinners, bridal showers and engagement parties.
Style Me Pretty – When submitting to wedding blog/shop Style Me Pretty, you’ll need to put together 80-150 mostly-color photographs with social handles, a complete vendor list, detailed descriptions and ideally a short video as well.
The Stars Inside – This podcast aims to bridge the gap between wedding vendors and couples through stories, advice, and conversations. To be a guest vendor, you’ll need a good internet connection, a quiet room, a microphone (including built-in to a laptop) and headphones if you have them.
The Wedding Dish – To be a guest speaker on The Wedding Dish podcast, submit your information here and don’t be daunted by distance or equipment – guests are vendors from all over the country with a quiet space, high speed internet, a webcam, headphones and a microphone (external microphone ideal).
The Wedding Planner Blog – To share event features on this blog, you must submit exclusive photos: 50-200 specific shots for weddings and 25-50 general photographs for other celebrations such as engagements and parties.
Weddicious – Weddicious provides inspiration, suggestions and solutions for brides and grooms. To add your work to the site, submit up to 100 photos for a real wedding submission and/or put together an original 1,000+ word guest blog post.
WeddingBlogs100 – WeddingBlogs100 provides a vast collection of popular and influential wedding blogs. As long as you blog once per year, you can easily nominate your own wedding business website’s wedding blog to be included on the site.
Wedding Chicks – Submit a wedding, styled shoot or event to Wedding Chicks here, or write up a blog post to be submitted on this page. Have a wedding dress collection to share? You can do that using this link.
WeddingMix – To begin with your wedding feature submission to Storymix Media’s WeddingMix blog, you can email them your topic idea with at least five high-quality photos and two links to other posts you’ve written. For more guidelines on writing your post and social media cross-promotion after publishing, click here.
WeddingPhotoUSA – As a site based around wedding photography, article submissions to the site should focus on that aspect of the industry with a tip or relevant post subject. You could also submit a wedding to potentially be featured on the site with notes on techniques used to get the included photographs.
WeddingVenueMap.com – WeddingVenueMap.com allows you to submit both guest posts and real weddings/wedding-related events, the guiding thought being: “How can engaged couples benefit from this?” For submitting a real wedding or wedding-related event, know that it must have occurred within 18 months of the submission date. Link to 100-150 photos for a wedding or 20-60 images for an event.
Top 10 Wedding Vendors – Top 10 Wedding Vendors guest submissions would be a good fit for slightly more experienced bloggers as writers are required to submit at least five examples of previous published articles in the request form.
Your Wedding Guide – Become a guest writer for this UK blog by putting together a 1,000-1,500 word unique post with relevant pictures or infographics – then don’t forget to reply to any comments once published as this is an expectation for bloggers.
Consistency is Key
Before you start adding new listings on these sites, remember – consistency is key. If Google sees duplicate listings or different information about your business across the web, they will put you down in search results because of it. Everything online must be the same, from each detail of the address (“street” vs “st”) to every digit of the phone number.
Duplicate listings affect your ranking as well. Even if you didn’t create a listing yourself, some directories may have listed your business for you. This sounds good but it may be bad if they have the wrong information.
You could put a lot of hard work into utilizing these backlink sites while not realizing you are being weighed down by duplicate or incorrect listings. Make sure you get the most SEO for your business possible out of your listings by checking them with a completely free analysis report here. When you add your business information a custom and thorough search will be initiated to discover what problems you may be having that you aren’t even aware of.
If you’d like a more in depth analysis of your site’s SEO, including valuable key details such as what keywords you should be targeting, whether or not your pages reflect a USP (unique selling proposition), which of your site pages are most popular and more, click this link to get further details.
Also, if you are a wedding directory or blog that offers free listings or submissions, please email [email protected] to be added.